Faster sites make more money. It’s a statistical fact that is supported by objective studies and data gathering from such organizations as Google, Amazon, Aberdeen, and Gartner. Here are data points found in Akamai’s new Slideshare presentation entitled: “Performance Implications of Mobile Design”.
83% of consumers expect a website page to load in 3 seconds or less
source: Akamai
25% of visitors abandon a page after 4 seconds or less
source: KISS Metrics
12% increase in conversions by reducing page load time to 2 seconds
source: Shopzilla